If you don't track your rankings and traffic, you can't spot the issues with your website. Google's emphasis on snippets stems from its desire to provide searchers with what it calls ‘zero-click results', which is when a user receives an immediate answer to their query rather than needing to click …

With the development of technology, people expect to have information quickly. For non HTML pages such as PDFs, it's not possible to implement hreflang by placing tags in the of the HTML. Do you need a quote for leased line provider ? SEO Beverley can be a very powerful tool for …

Think about it for a second. If it works for 91% or businesses, it is very likely to work for you too. A local park can be dramatically improved by adding playground equipment from a reputable supplier. Search Latest Thoughts want to show the best content based on context relevance …

Buyers whoshop on behalf of organizations and other company members seeking business-to-businessproducts also are quick to use social media to complain about brands that did not deliver. But when Google Panda sought to penalize content farms, a lot of directories got hit as well and witnessed their PR decrease in …

This is known as topical relevance. Currently, tailor-made websites accompany many direct and email campaigns. One ideal time to attempt to influence the decision-making process will be when the consumer has not yet made up his mind. I'm on the lookout for an incredible Ayres rocking horses . I'm on the …

Domain selection (in the case of new sites), website design or redesign, web server configuration, and sitewide performance tuning are all part of on-site optimization activities. Relevance is a measure of how appropriate a given page is for a given query. In the early days of SEO, this ultimately boiled …

Is your website available in different languages or country versions? Awesome! Don't forget to notify search engines of this. The search engines will then display the content of your website in the respective country and language versions for users. This improves usability since users are immediately redirected to the desired …

Every piece of information about a page can be turned into a long list of words. There are many methods of ensuring your articles can be read easily. Some examples are: adding more paragraphs, headings, snappy sentences, and subheading. A benchmark of 100-300 words is common. Visually, I prefer handcrafted …

With website analytics, you can hone in on your audience, identifying things like their interests, demographics, language, locations and behaviors. Understanding these elements can help you improve your website content. Although many businesses are attempting to connect with their potential customers through paid search (such as with Google AdWords), the …